Games are far more than a way of wasting time, from a business point of view they are a viable way of making sure your product leaves a lasting impression. If a game is addictive, it keeps users coming back, often resulting in far more product exposure than many other forms of media.

Games also offer a fantastic way of capturing user data; coupled with a high score table not only entice users back, they allow you to capture names and email addresses, demographic information can also be captured such as ages, and locations. All this combined that can then be used for mail-outs in the future for further promotion.

Examples of Games